Job Information
Brown-Forman Brand & Business Insights (BBI) Analyst – France & BeLux in Paris, France
Quote from Hiring Manager
Ready to fuel our brand portfolio's growth? As our Brand & Business Insights Analyst, you'll be delivering market trend analysis and sharp insights within an agile team, collaborating directly with business and marketing to gain understanding and make a real impact.
Meaningful Work From Day One
The position scope is to positively influence company behavior through all elements of Marketing & Channel Mix by identifying insights from various data sources. This position is responsible for delivering market trends analysis, issuing key insights into a what / so what mindset, in close co-operation with the marketing, trade marketing & sales teams.
What You Can Expect
The Brand & Business Insights (BBI) Analyst demonstrates a strong performance-driven / result-oriented mindset and acts as a solution-seeker to inform sustainable long-term growth for Brown-Forman. This role will support both France & BeLux markets and will report into the BBI Manager France & BeLux based in Paris.
Identify consumer, shopper and category insights based on all available sources
Track market trends and consumer behaviors of beverage categories, Brown-Forman brands and our competition
Identify root causes, deliver thorough diagnostics to inform upcoming B-F performance
Create and develop reports based on available market data
Be the day-to-day contact liaison for all continuous insights’ agencies
Supports annual brand and channel planning
What You Bring to the Table
Education: Master’s degree (M.A., MBA or Equivalent); Marketing, Economics, Enterprise management, Statistics
Experience: 4-5 years’ experience (including internships) in a marketing environment, preferably in the FMCG industry
At least 3 years’ experience in data analysis (research agency, data analytics, insights) working with research tools & data analysis
What Makes You Unique
Best-in-class analytical capabilities, with proven track record of using quantitative and/or qualitative data sources (in the fields of consumer, shopper and/or category research)
Ability to translate large data sets into actionable insights, to simplify complex data reports
Experience and confidence to present to large groups and engage his/her audience
Fluency in French and English, both oral and written
Advanced Microsoft Excel skills, with knowledge of other MS Office / Google applications / Tableau
Experience with Nielsen or Circana software is a plus
Experience within the Beverage or Spirits industry is a plus
Strong attention to detail and accuracy
Collaborative team player, who is adaptable, flexible, and resilient
Curious mindset, with an ability to challenge the status quo and an ongoing desire to learn
Self-starter with the ability to identify and solve problems
Storytelling skills, ability to engage people and influence
Ability to manage multiple projects simultaneously, meet deadlines and keep calm under pressure
Who We Are
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.
Business Area: Europe, Africa, APAC Division
Function: Marketing
City: Paris
State:
Country: FRA
Req ID: JR-00008754